On Wednesday night, I presented all things business fundamentals to our Cert III/IV students.
The more I present, the more I love it. There is something quite powerful about knowing you’re shaping someone’s career before it even begins.
Nathan, my Head of Education, grabbed me afterwards and said:
“Mate, you must clip that part about the advisor and adversary bit”.
He said that in his decade being a part of the industry, he’s never heard of it before, and it was one of those big ‘holy shit’ moments when it comes to making sales.
And judging by the looks of all the students (they had this eyes-wide-open, jaw-dropped look about them), it looked like it was valuable for them, too.
So I asked my videographer, Dan, to clip it, and even he thought it was pure gold.
So here it is — 10 minutes of me sharing the profound concept of the advisor v the adversary.
Like the others, it might just wholly reframe how you approach the process of sales, leadership and persuasion for the rest of your time as a coach or trainer…
My guess is it’ll be especially beneficial if you’re:
1) Not confident in the sales process,
2) Prefer to be hands-off and let the customer decide, or
3) If you feel like you’re in a rut.
Plus, it’s only 10 minutes, so you could get through most of it on a bathroom break if you wanted to.
Click the link to watch the video. Don’t worry you don’t have to input any info… the link goes straight to our g-drive.
– Karl Goodman